Company Video Production that drives results
Connect to your customers by explaining what your brand is all about.
What is Company Story Video? Why do I need it?
A company story video is a video about your company’s journey. The values it stands for, the systems it supports, the employees who nurture it- really everything that makes your company, your company. What’s your mission? What goal are you striving towards? Why do people matter? This is the video to showcase it all, and really touch the heart of your audience.
Advantages of a Company Story Video
Showcases your company
Brings out the human side of your company
Builds trust with your customers
Encourages and motivates your team
Helps recruit ideal employees
Underlines authenticity and passion
Here is a blog from Wistia talking about how to leverage company video production to teach and inform
Reasons for creating a Company Story Video with Mypromovideos
A Company Story Video is all about showcasing your company. With our background in branding and working with customers from all over the world, we know what connects with them.
Of course, with 10+ years of experience and a dedicated company video production team, we have done many Company story videos, and this experience backs us up in creating great content. We also bring our willingness to experiment along with our proven skills in motion graphics and 2D-3D animation to the table. Thus with us, you can be sure that your Company story is in the best hands possible.
The Process
A Company Story video is very different from Explainer video, but the process of video creation is essentially the same. Here’s how it goes
Stage 1: We ask. You explain. We understand exactly what you need.
Stage 2: We write a script and get your approval
Stage 3: We create a storyboard and get your approval
Stage 4: We get the voiceover recorded and get your approval
Stage 5: We create style frames and get your approval
Stage 6: We send you the final draft and get your approval
Stage 7: We add music and sound effects… and get your approval
Stage 8: We send you the final video!
Yup. Notice how there’s your approval at every point? We proceed only when you are satisfied.
Time taken
The time taken for a Company Story video could vary, depending on the complexity of the project and the duration of the video. We usually try to aim at 4-6 weeks.
Here are a few categories of Company Story videos you could choose from
Company Introduction Video
Businesses are created to solve the issues that customers face. A company introduction video is a reliable method for communicating this with your audience. It goes to the core of your reason for existence and touches that common chord you both share.
Pros of this style:
- Usually short
- Easy to produce
- Connect to the end customer easily
- Immediately helps your customer understand what you are all about
Cons of this style:
- Care should be taken to make this video relevant and engaging. A fresh, modern approach is advised.
Corporate Social Responsibility (CSR) Video
Want to make your viewers fall in love with your Company? This style may really work for you. It speaks about what you stand for as a brand. It brings out the issues you are committed to. It also humanizes you and shows you in a positive light.
Pros of this style:
- Builds positive opinions
- Showcases what you stand for
- Inspiring
- Motivating
- Humanizes your company and your ideals
Cons of this style:
- You really need to be committed to your CSR initiative if you are going to put it to the public. Also, to create an engaging concept may take longer.
Corporate Journey Video
This video is about how your company evolved, yes pretty literally “Company story” video! It tells the story of your landmark achievements. It shows how you have grown over the years.
Pros of this style:
- People love Hero’s Journey
- Impresses customers, employees, and future employees
- Reinforces your dedication
- Establishes brand authority
Cons of this style:
- These videos can be long, so they have to be entertaining to retain attention. May involve a bigger budget.
Looking for more ideas? Click here.
Need a Company Story video?Need help with selecting a style? Need more info?
Company video production refers to the process of creating videos for a business or organization. These videos can be used for a variety of purposes, such as marketing, training, or educational content. The process of creating a company video typically involves a team of professionals who are experienced in video production and have a deep understanding of the business and its goals.
Step 1: Identify the goals
The first step in the process is to identify the goals of the video project and the target audience. This information is used to develop a creative concept and script that will effectively communicate the desired message to the audience. Once the concept and script are finalized, the production team will work on creating a storyboard and shot list, which outline the visual elements of the video and the order in which they will be presented.
Step 2: Production of the video
The next step is the actual production of the video, which typically involves filming with a high-quality camera and lighting equipment. The footage is then edited and enhanced with special effects, graphics, and music to create a professional and engaging final product. The video is then reviewed by the client and any necessary changes are made before it is finalized and delivered.
Additional services
In addition to the creative and technical aspects of company video production, there are also many other services that companies can offer to their clients. These services may include video marketing, website design and development, and social media management. By offering a full range of services, companies can help their clients create a comprehensive and effective online presence that will help their business grow and succeed.
Overall, company video production is a crucial aspect of modern business and marketing. By creating engaging and high-quality videos, businesses can effectively communicate their message to their target audience and stand out from the competition. By working with a team of experienced professionals, companies can ensure that their videos are of the best quality and will help their business achieve its goals.
The cost of company video production can vary greatly depending on a number of factors, including the type and length of the video, the level of production value, and the size and experience of the production team. In general, the cost of producing a professional-quality company video can range from a few thousand dollars to tens of thousands of dollars, depending on the complexity of the project.
Type of video
One of the key factors that can affect the cost of company video production is the type of video being produced. For example, a simple animated explainer video may cost less to produce than a complex live-action video with multiple locations and actors. Similarly, the length of the video can also have an impact on the cost, with longer videos typically costing more to produce due to the additional time and resources required.
Level of production
In addition to the type and length of the video, the level of production value can also impact the cost. For example, a video that is shot with high-quality cameras and lighting equipment, and features special effects and graphics, will typically cost more to produce than a video that is shot with a smartphone and minimal editing. The level of production value is often determined by the goals of the project and the target audience, as well as the budget and timeline for the project.
Size and experience of the team
Another factor that can affect the cost of company video production is the size and experience of the production team. Larger and more experienced production teams may have access to a wider range of equipment and expertise, and may be able to handle more complex projects. However, they may also charge higher rates due to their greater level of experience and expertise. Smaller and less experienced production teams may be able to offer more affordable rates, but may not have the same level of expertise and capabilities.
Overall, the cost of company video production can vary greatly depending on a number of factors. By considering these factors and working with a reputable and experienced production team, businesses can create high-quality videos (like explainer videos) that will help them achieve their goals and effectively engage their target audience.
MyPromoVideos is a leading company video production agency that offers a full range of services to help businesses create high-quality videos that engage their target audience and achieve their goals. With a team of experienced professionals and a focus on providing the best possible service to our clients, MyPromoVideos is the top choice for businesses looking to produce corporate videos.
For our team
One of the key reasons to choose MyPromoVideos for company video production is our team of experienced professionals. Our team includes creative directors, writers, producers, and editors who have a deep understanding of video production and a track record of creating engaging and effective videos for our clients. Our team is also focused on providing great service to our clients, and we are dedicated to helping businesses create videos that will help them achieve their goals.
For our services
Another reason to choose MyPromoVideos for company video production is our full range of services. In addition to producing high-quality videos, we also offer a range of other services that can help businesses create a comprehensive online presence. These services include adapting your videos for your website and for social media as well. By offering a full range of services, we can help businesses create a cohesive and effective online presence that will help them grow and succeed.
For our quality
At MyPromoVideos, we are also focused on delivering the best possible quality for our clients. We use the latest technology and equipment to produce high-quality videos that are engaging and effective. We also have a rigorous review and approval process to ensure that our clients are satisfied with the final product.
Overall, MyPromoVideos is the top choice for businesses looking to produce corporate videos. With our team of experienced professionals, full range of services, and commitment to quality, we can help businesses create videos that will engage their target audience and achieve their goals.