Explainer Video Services

Unveiling the Art of Explainer Video Production

Above all, simplifying complex messages through our videos is what our explainer video company specializes in. Additionally, we ensure that we understand your needs, your message, and your audience even before we start the process of video creation. Additionally, let us help you tell your story and engage your audience in a clear and concise way.

Clutch Top Explainer Video Company 2024
84% of B2B buyers say a brand video convinced them to make a purchase (Wistia, 2025). For software and technology products, video reduces time-to-understanding by an average of 40% compared to written collateral.

Let’s take a look at some of our explainer video work

Quick Reference

Which animation style is right for your project?

2D Motion Graphics

Best for: SaaS onboarding, product demos, homepage hero videos

Whiteboard Animation

Best for: Process explanation, training content, compliance videos

3D Animation

Best for: Product visualization, manufacturing, hardware demos

Mixed Media

Best for: Customer stories, brand campaigns, investor pitches

Character Animation

Best for: Consumer-facing SaaS, culture videos, employee onboarding

Screen Recording & Animation

Best for: Software tutorials, UI walkthroughs, technical demos

Types of animation explainer video services we provide

2D animation

2D animated explainer video is a classic and versatile animation style that involves creating flat images or icons and animating them in a two-dimensional space. These videos are typically used for explaining the product benefits.

Motion graphics

Motion graphics is a style that involves using graphic design elements to create engaging visual animations. These videos are typically fast-paced. Our team of skilled animators and designers specialize in using motion graphics techniques.

Character animation

Character animation is a style that is ideal to tell a story as it involves bringing characters to life through movement and emotion. Our team uses this style to bring a real-life situation to the screen so that the audience can directly relate to the product.

3D animation

3D animation is a dynamic and visually impressive animation style that involves modeling 3D objects and rendering them in a three-dimensional space. Our experienced team can produce high-quality 3D animations that showcase your brand in a unique and engaging way.

Footage-based live action

Footage-based live action is a creative and effective animation style that combines the power of live-action footage with animation. We specializes in using this style by combining motion graphics in a way that makes footage video as lively as animation video.

Whiteboard animation

Whiteboard animation is a captivating form of video that combines hand-drawn illustrations and animations to communicate complex ideas and concepts in a simple and engaging way. Additionally, animation is an effective tool for simplifying information and improving audience engagement.

Stop Motion Animation

A similar explainer video example, stop motion animation, involves manipulating physical objects frame-by-frame to create movement, offering a unique and tactile visual style that stands out.

Typography Animation

Typography animation focuses on kinetic typography, creatively using text and fonts to deliver compelling messages through movement and visual storytelling.

Screencast Animation

Screencast animation captures actions on a computer screen, perfect for demonstrating software or digital products, simplifying processes, and enhancing understanding.

Know more about animated explainer videos

Short videos that explain, engage and entertain.

What is an explainer video?

An explainer video is a concise and engaging video that clearly communicates your message to your audience in a very simple manner.

It focuses on the core problem and offers a solution that highlights the key features and benefits of your product or service. Typically lasting between 60-90 seconds, explainer videos are effective in encouraging conversions due to their easily-consumable nature.

What are the attributes of an effective explainer video?

They are: 

  • Informative, engaging and entertaining.
  • Typically short, or at-least to the point.
  • Creative and visually appealing
  • Clear in messaging with a call to action

Why go for custom explainer videos from a professional explainer video company?

A professional company helps you create high-quality video content. This content engages your audience and drives real results indeed.

High-quality production:

High-quality production is a major benefit for your brand. You get a team of experts with deep experience. They handle creation, editing, and animation to ensure the best quality for you.

Effective video marketing:

Effective marketing is another advantage of professional work. A professional firm has the skills to craft a video. This video will resonate with your target audience specifically.

Access to a production team:

You also get full access to a production team. These experts handle every step of the process. They manage everything from scriptwriting to final editing because they are specialists.

Our expertise in explainer video services:

Our explainer video expertise adds great value too. A professional maker has the right resources. They create visually stunning animated content since they have the best tools.

Timely delivery:

Timely delivery is a vital factor as well. Great videos must be delivered on time. Only a professional agency can ensure this result finally.

Unique ways to use explainers with animated video content for your video marketing

Furthermore, animated explainer videos, a key component of video production services, are an effective way to introduce and promote your brand’s products and services to your target audience. For example, here are some unique ways to use explainers with animated video content for your video marketing strategy:

Product demos

You can use the skills of a video company instead. They will show your product features and benefits well. Visuals make your message fun and easy to remember too. The results help small and big firms alike finally. Potential buyers see how the product works specifically. People learn what makes you better than the rest indeed.

Onboarding and Training

Animated videos make hard steps easy for everyone to follow. These clips teach workers and buyers how your service works too. Top video companies offer this helpful service to reduce confusion specifically. This approach helps more small firms use your tools finally.

Sales Pitches

Hiring an animated video agency helps you create strong sales pitches specifically. These clips highlight the special worth of your product instead. Great visuals and clear messages help to win over new buyers too. This approach improves product videos for small and big firms alike finally. It ensures that people understand your offer clearly indeed.

Brand Awareness

Use animated videos to show your brand and goals to your audience specifically. Animation shows your brand personality and special features clearly. These videos build awareness and help people stay loyal too. This works well across many different groups finally.

Why choose Mypromovideos over other video production companies? 

Our Proven Track Record

In fact, our team has a wealth of experience in video production, enabling us to create engaging and effective videos that align with your brand’s vision and goals.

Our Deep Domain Expertise

Moreover, with a diverse range of skills, including scriptwriting, animation, filming, editing, and post-production, we have the expertise to deliver a video that is tailored to your specific needs and exceeds your expectations.

Our Deep Industry Knowledge

Additionally, we have worked with businesses across various industries, providing us with an in-depth understanding of the unique challenges and opportunities each sector faces. Consequently, this industry knowledge allows us to create videos that resonate with your target audience and support effective information delivery.

Our International Client Exposure

Furthermore, our experience working with clients worldwide has given us a unique perspective and understanding of different cultures, enabling us to create videos that connect with diverse audiences.

Our Collaborative Working Style

Indeed, we believe that collaboration is the key to creating a successful video. Furthermore, we work closely with our clients throughout the entire production process, from concept to delivery, to ensure their vision is realized.

Our Production Efficiency Standards

At the same time, we pride ourselves on delivering high-quality videos quickly and efficiently, without compromising on quality. Similarly, our streamlined production process ensures that we meet tight deadlines while maintaining the highest standards.

Therefore, choose us as your video production partner, and let us help you bring your ideas to life with visually engaging, effective videos that capture your brand’s essence and leave a lasting impression on your audience.

Explainer video production process of our video agency

Moreover, when searching for the best explainer video company in India, our name consistently stands out. Furthermore, our explainer video production process guarantees a meticulous and effective approach to creating your video content. That said, we differentiate ourselves from being just another explainer video maker. In particular, understanding the criticality of swiftly articulating complex concepts through visuals, our tailored process addresses this need with expertise.

  • Discovery call

    Creative brief and discovery call

    We initiate the process by comprehensively discussing your vision, goals, and target audience, laying the foundation for the explainer video production process. Through this, we craft a creative brief and schedule a discovery call, aiming to delve deeper into your branding and the message you aspire to convey.

  • script & storyboarding

    Scriptwriting and storyboarding

    Our expert team of writers meticulously crafts a compelling script with innovative explainer video ideas that encapsulate your brand's message and goals. This script becomes the backbone for the subsequent storyboard, outlining the visual elements that will bring your video to life.

  • voice over

    Voiceover recording

    Engaging professional voiceover artists, we ensure the perfect voiceover that aligns seamlessly with the tone and style of your brand, enhancing the effectiveness of every stage of the explainer video production process.

  • Assets and style-frames

    Asset and style frame creation

    Custom assets and style frames are meticulously designed to resonate with your brand's unique look and feel, ensuring consistency and relatability.

  • animation

    Animation and video production

    Our skilled animators and video producers leverage cutting-edge technology and techniques to breathe life into your video, swiftly translating complex concepts into engaging visuals.

  • music

    Editing and sound design

    With a keen eye for detail, we meticulously edit and fine-tune every aspect of the video, including sound design, ensuring a polished and professional final product.

  • video delivery

    Revisions and final delivery

    We value your input and provide ample opportunities for revisions, ensuring your complete satisfaction throughout the entire process. Finally, we deliver the explainer video in your desired format.

Overall, our explainer video production process is underpinned by a collaborative approach and a commitment to excellence, guaranteeing an exceptional video that authentically captures your brand’s voice and message.

Incredible Testimonials For our Explainer Video Company

More Client Success Stories

Notably, our expertise lies in the development of impactful explanatory videos for various sectors, including but not limited to startups, SaaS products , mobile appsblockchain and crypto, engineering tech and more. For example, a proven track record of consistently fulfilled client requirements and improved revenue generation speaks for itself. Instead of relying solely on our statements, we encourage you to read the testimonials of our contented clients.

What Our Clients Say

Benefits of Explainer Videos Compared to Live-Action Videos

Animated video explainer proves highly cost-effective, especially in scenarios involving complexity or frequent updates:

  • Efficient Production: Animation streamlines production timelines compared to live-action filming, resulting in reduced production costs.
  • Longevity and Reusability:  The best explainer video productions deliver videos have a longer shelf life and can be easily updated or repurposed, reducing long-term production expenses.

The best explainer video companies can create explainer videos that are consistent in brand representation across diverse marketing materials:

  • Cross-Platform Consistency: Animated videos maintain a cohesive brand image across various digital platforms, social media, and offline marketing materials.
  • Global Appeal: Visual elements in animations can transcend language barriers, ensuring consistent brand messaging and across diverse audiences. 

Animation can simplify complex concepts information for better viewer understanding:

  • Creative Visualization: Animations creatively visualize abstract or technical concepts, making them more accessible and engaging for viewers thus you can increase brand awareness.
  • Tailored Storytelling: Customized storytelling in animations allows brands to convey complex narratives in a concise and understandable manner.

Animation’s captivating nature drives higher engagement and content interaction, offering a deeper understanding of explainer video meaning:

  • Emotional Connection: Animated characters and narratives evoke emotions, fostering a deeper connection with viewers compared to live-action videos.

Shareability and Virality: Engaging animations have a proven track record showing that they are more likely to be shared across social media platforms, amplifying brand reach and engagement.

Animation extends accessibility and inclusivity across diverse audiences and content needs. Thus it increases conversion rates:

  • Universal Appeal: Animated videos can simplify content for diverse audiences, including those with different learning styles or accessibility needs thus they can explain your product to many more.
  • Inclusive Messaging: By incorporating diverse characters or representations, animations can promote inclusivity and resonate with a wider audience base.
  • Breaking Barriers: When you create animation videos, you transcend cultural or language barriers, ensuring accessibility and inclusivity on a global scale.

Why Are Explainer Videos Effective Type of Video Content for Your Brand?

Do you want to show your brand to others? Animated videos are the perfect choice for you. They are nice to look at and fun to watch. These videos also help brands explain products clearly. Your team can share hard ideas in an easy way too. You can use these clips for a service presentation. They help to show your brand goals to everyone indeed. The visuals are fun and interesting for your audience. This approach helps your brand get more sales finally.

Case Studies that showcase our best explainers with results

Indeed, here’s where we showcase some of our most successful video explainers. We’re excited to speak about the wide range of video projects our team has worked with- from explainer videos for startups to promotional videos for established brands. This approach also means, each case study provides an in-depth look at our creative process, the unique challenges we faced, and most importantly, the amazing results we achieved for our clients. We can’t wait to share our success stories about you! 

Connect with our Awesome video creation team

On top of that, we specialize in creating explainer videos that convert ideas into reality with our expert skills. Let’s connect and make some amazing video content for your business!

Mypromovideos Team

Specialist vs Generalist: What the Difference Costs You

Why B2B explainer video is a specialist discipline

Indeed, B2B explainer video requires more than good motion design. It requires a working understanding of complex products, long procurement cycles, and the specific psychology of a buying committee. Specifically, generalist agencies are built to produce consumer ads, where attention is the goal. In B2B, attention is not enough.

In contrast, a specialist writes a script where every sentence earns its place by moving a skeptical buyer closer to a decision. MPV has produced more than 2,000 B2B videos across 15 years. That depth of domain knowledge is not something a generalist studio can replicate in a discovery call.

How MPV Compares to a Generalist Agency

B2B Domain Knowledge

MPV: 2,000+ B2B videos and 15 years of specialist practice.

Generalist: Consumer and B2B portfolios with no deep vertical focus.

Script Process

MPV: Dedicated B2B scriptwriters with a scoping call before the brief.

Generalist: Copywriter adapting from a template.

Revision Structure

MPV: Revision rounds tied to production milestones.

Generalist: Open-ended revisions that extend timelines.

Timeline

MPV: Standard 90-second video delivered in 4 to 6 weeks.

Generalist: 6 to 12 weeks with longer revision loops.

Price Transparency

MPV: Fixed project-based pricing with no hidden change fees.

Generalist: Variable pricing with frequent scope creep charges.

Portfolio Depth

MPV: Deep vertical portfolio across SaaS, fintech, healthcare, and logistics.

Generalist: Shallow B2B examples across one or two industries.

The brief is where most productions fail

Most video projects that run over budget or over timeline fail before a single frame is animated. They fail at the brief stage. Consequently, vague objectives produce vague scripts, and vague scripts produce revision rounds that eat into both budget and trust.

At MPV, the scoping call is mandatory. Before any creative work begins, we define the single job the video must do. A specific brief means fewer revision rounds, faster approvals, and a final video that does what you hired it to do.

Questions worth asking any explainer video agency

Therefore, before you sign a contract with any agency, ask these questions. The answers will tell you quickly whether you are talking to a specialist or a generalist.

  • What percentage of your portfolio is B2B tech or professional services?
  • Who writes the script: a dedicated scriptwriter or a generalist copywriter?
  • How do you handle a disagreement over the script direction?
  • What happens to the project scope if our brief changes after sign-off?
  • Can you show me three recent examples in my specific industry vertical?
  • What does a revision round actually include, and how many are in the quote?

Frequently Asked Questions (FAQ)

What are the benefits of an explainer video for your business?


The main benefit of creating explainer videos for your business lies in their capacity to offer a fun and engaging way to tell your brand’s story and connect with your audience. They can not only help increase website conversions but also significantly improve Search engine visibility. Explainer animation videos are known to be cost-effective, shareable, and an effective way to establish a strong online presence for your business.

How much it will cost for explainer video production services?

Production costs for a video can change quite a bit. Many factors like style and length affect the price too. The hardness of the message plays a big role indeed. Most market prices for a one-minute clip range between $4,000 and $15,000. These price points depend on the specific needs of your brand finally. Our team works hard to offer fair pricing for high-quality art. We never lower our standards to save money however.
We want to show the special worth of your work specifically. This approach helps people trust and use your new service also. A one-minute video from our experts costs about $5000. This helps to win over new clients for your firm consequently.


How long will it take to produce an explainer video?

Typically, it takes 3-4 weeks to craft a one-minute explainer video, contingent upon how promptly clients provide feedback and approvals during the production process, ensuring a polished and comprehensive final product.

Will you provide a storyboard and style frames?

Our team provides a storyboard and style frames for your approval indeed. These parts are very important in the planning stage specifically. You can also see the final product before we begin any real work. This ensures we have the same goals before the animation starts finally. These steps help to make the project a success too.

Which is the ideal duration of an explainer video?

The best length for an explainer video is about 90 seconds. You should aim for a top limit of two minutes instead. Shorter demo videos work even better for holding interest. They help in keeping the audience focused for longer indeed. The final length of the clip depends on your care. The style and art choices are important factors too. How hard your message is stays a key point specifically. Your target audience also changes the length finally.

How many revision requests are allowed?

Exact work is very important for your video. We therefore allow two free changes during each production stage. Your total happiness with the final film is our main goal indeed. We also provide extra services to help your brand. Our team is dedicated to helping you at every single step specifically. We want to help you reach your goals finally.

What kind of voiceovers will be better for explainer videos?

Voiceover choices depend on your specific audience. The message you share changes the tone too. You must think about your final goals specifically. High-quality video production often needs a neutral accent instead. This choice provides great flexibility for your brand indeed. People from many places can understand the message easily finally.

What are some software used to produce the best explainer videos?

To craft top-tier explainer videos, a variety of software is utilized:

  • Adobe Illustrator for designing
  • Adobe After Effects for 2D animations
  • Cinema 4D and Blender for 3D animations
  • Ableton for sound mixing

These tools serve as the foundation for creating expert production in explainer animation video, helping companies effectively explain their product while offering a way to reach and engage their audience.

M
MyPromoVideos Editorial Team
15+ years producing B2B video for SaaS, fintech, and enterprise technology companies. 2,000+ videos delivered across US, UK, and European markets.
Reviewed and updated March 2026. All pricing, timelines, and process details reflect current production standards at MyPromoVideos.
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